Guiding you to make confident, well-informed property decisions

Welcome to Ethical Choice Buyer Agents Melbourne

Providing independent advice, clear strategy, and access to opportunities not always visible to the broader market

Our Range Of Buyers Agent Services

Full Buyer Advocacy Service

As Ethical Melbourne Buyer Agents, we excel at negotiating & securing properties for you, to make your buying process simpler. So, sit back, scour our website and let me tell you about how we can help to find you a home that suits your needs without having to overpay.

Evaluate & Negotiate

In a constantly changing property market, how do you know what price to pay and what terms and conditions are most favourable? With over 33 years in the industry Melinda & her team will evaluate the property, determine the ideal price point and bid or negotiate on your behalf.

Helping You Buy Well - And Give Back

We focus on helping clients buy well, while also giving back to the community. When you buy your next home through us, 5% of your fee is donated to organisations in need – such as Launch Housing; The Lighthouse Foundation; GIVIT: Foodbank: Minus18: DVA Foundation: & Streetsmart. Why, because we believe all people, regardless of race, gender or sexuality deserve to live in a safe and secure home full of love and respect. Essentially we combine professional savvy with a genuine social conscience.

Welcome to Your New Home

We have seen it all in property. The good, the bad and the ugly. The under-quoted and the over-quoted. We have been around a long time to know that the wrong property can cost you a lot of money and the right one can potentially make things financially easier for you. When you choose to work with us we will save you an exhaustive amount of time scouring the internet and considering the wrong properties.

As experienced Buyer Advocates we help to ensure you have an effortless transition into your new home. So, make a list of the qualities you would love in your next home and let us guide you in the right direction to stop you from making what could be a very expensive mistake.

Who We’re Best Suited To

Buying property can feel overwhelming, especially in a competitive market. Not every buyer needs the same level of support and that’s okay.

Are serious about purchasing and ready to move forward in the near term (generally within the next couple of months)
Want to understand what a property is really worth before making a decision
Value clear advice and a structured, considered approach
Don’t have the time to monitor the market closely, often busy professionals or families
Are looking to buy well in Melbourne’s inner suburbs, rather than chase unrealistic bargains
May be relocating or buying from interstate and need local knowledge and trusted guidance

Looking for below-market “bargain” opportunities in tightly held areas
Still early in the process without a clear budget or finance in place
Looking to buy in areas where your current budget may not align with typical property values
Making decisions based purely on price rather than long-term suitability
Don't see the value in using a Buyer's Advocate and/or are not prepared to pay for our high level of expertise and experience

If this sounds like the way you want to approach your purchase, we’d love to hear about your plans.

See how we have helped people just like you...

    
 
 
         
   Thalia Haynes 
 
 
 
 Trustindex verifies that the original source of the review is Google. My husband and I recently bought our first home with Melinda and Alicia and they were lovely to work with. Great support and very communicative throughout the experience!
  
 
        
   bram van kopplen 
 
 
 
 Trustindex verifies that the original source of the review is Google. Me and my Fiancé have just finished working with Melinda and Alicia on purchasing our first home and it was an amazing experience. They helped us through every step of the process and introduced us to every contact we would need for a smooth and enjoyable purchase. I would highly recommend them to anyone and everyone who wants to actually enjoy the process of buying a home as all I’d heard before meeting them was that it was a hard and stressful process. They made it an exciting and stress free journey.
  
 
        
   Sophie Shilling 
 
 
 
 Trustindex verifies that the original source of the review is Google. We really enjoyed the experience of buying our first home, all thanks to Melinda and Alicia. The EOI process we ultimately purchased through was so much less stressful than I thought it would be, because Melinda and Alicia gave us confidence in both the bidding strategy and choice of property. There were several properties that we loved but didn't purchase based on their assessment and I'm so glad we waited - they were right! Absolutely worth every penny, plus we secured our new home for an amazing price. Thanks again, Melinda and Alicia!
  
 
        
   Ronan Hughes 
 
 
 
 Trustindex verifies that the original source of the review is Google. We're first home buyers who were recommended Melinda and her team. We can't recommend them enough. They've been super proactive, responsive and clear, and made the process as smooth as possible. They really know their stuff, and ended up finding us a real knockout that ticked all our boxes. We're so excited! We can't thank them enough and we're so grateful for all of their help and patience.
  
 
        
   KATE Cordukes 
 
 
 
 Trustindex verifies that the original source of the review is Google. Buying a house can be a very stressful process and I was really glad to have Melinda and Alicia guiding me. They were friendly, professional and knowledgeable. I was really happy with the result and wouldn't t have got there without them so definitely a good investment that paid off in dollars and peace of mind in my case.
  
 
        
   Sarah Ancell 
 
 
 
 Trustindex verifies that the original source of the review is Google. I am so very thankful for Melinda and the team's assistance with finding me my new home. Their advice was excellent - they listened and understood what was important to me and guided me to get the absolute best outcome. I was so impressed with the depth of knowledge of the market that they have, it really was outstanding.  And their responsiveness was top notch and is what gave me the advantage in being able to act swiftly. Additional, the kindness and empathy Melinda gave to me when we came across an unexpected temporary hurdle showed how the company truly is ethical by name and ethical by nature. I will be forever grateful for their help, I am so very happy in my new place.
  
 
        
   Grant Hicks 
 
 
 
 Trustindex verifies that the original source of the review is Google. We were recommended Ethical Choice Buyer Agents from our trusted financial advisor to assist with purchasing an investment property. After an initial meeting with Melinda and Damian we decided to proceed with their services and couldn't recommend them enough. From their advice, property search and overall expertise it made the process easy. They provided options to meet our criteria resulting in the purchase of a property but more importantly devised the strategy to purchase. Certainly, worth the investment which created savings in other ways. If you are contemplating utilising a buyers advocate, I highly recommend them.
  
 
        
   Christinamramos85 
 
 
 
 Trustindex verifies that the original source of the review is Google. We can’t thank Alicia and Melinda more for the work they done in helping us find the right home both on their search and in the lead up to us purchasing. Everything was really well managed and we felt supported during a really highly emotional time. We found communication to be spot on and we knew exactly where things were at each stage. Thanks guys x
  
 
        
   N L 
 
 
 
 Trustindex verifies that the original source of the review is Google. Melinda came highly recommended and still somehow managed to exceed all our expectations. She was incredibly warm and genuine and put us immediately at ease as first home buyers. She also has an expert and authoritative knowledge of the Melbourne property landscape. Even the vendor's agent was impressed at her negotiation prowess that resulted in her securing a property for us that we really didn't think would be possible. We are immensely grateful to Melinda and Damian for their hard work and commitment to supporting people in the stressful and emotional experience that is buying a home.
  
 
        
   Monique Gibbs 
 
 
 
 Trustindex verifies that the original source of the review is Google. Melinda and Alicia supported me throughout the process of buying my first home, and it was a short process as they assisted me in successfully purchasing the first property I wanted to put an offer on. Would recommend to anyone who is feeling daunted by the process of buying a home and making the right choice!
  
 
  
  
 
 
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Start with a quick call to see if we're the right fit

Mission & Values

Our Values

Our Mission

Our mission at Ethical Choice Buyer Agents is to provide a superior service based on integrity and excellence. We strive to be constantly improving while giving back to the community to help ensure all people have a safe and secure environment to come home to.

Our Company

This company was founded on my own personal experience and understanding that all people have a right to feel safe in their own home. Ethical Choice is about making better choices for ourselves, for the people around us and for the environment.

Discuss your plans and whether we can help

Ethical Choice Buyer Agents

At Ethical Choice Buyers Agents we are passionate about helping people to find a home that is perfect for them.

We love using our experience to guide people when making what is often one of the biggest decision of their life.

Reach out to us today and find out how we make the buying process simple and effective.

Tell Us About Your Plans

We work with buyers who are ready to purchase in the near term and want to make well-informed decisions in a competitive market.

First Name

Last Name

Phone

Suburbs of interest

What is your approximate budget?

Is your finance approved?

Are you looking for a home or an investment property?

On a scale of 1–10, how motivated are you to buy within the next 3 months?

Have you seen anything you like recently and/or missed out on any property/properties?

Message

Frequently Asked Questions

What exactly does a Buyer’s Agent do, and how are you different from a Real Estate Agent?

A traditional Real Estate Agent is legally obligated to work for the seller to achieve the highest price possible. As Buyer’s Agents, we work exclusively for you.

We help level the playing field by using our 35+ years of industry experience to find suitable properties, assess their true market value, and handle negotiations or auction bidding on your behalf. Our role is to help you buy well, avoid costly mistakes, and reduce the stress that often comes with navigating the property market alone.

Can you help if I’ve already found a property?

Yes. Many of our clients come to us after they’ve already identified a property they’re interested in.

Through our Evaluate & Negotiate service, we can assess the property, advise on pricing, review the contract, and negotiate or bid on your behalf. This is often helpful if you’re unsure how to proceed or want confidence before making a commitment.

How do you help me avoid overpaying?

We assess each property based on comparable sales, current market conditions, and the specifics of the home itself. This helps you understand what a property is really worth and whether it represents the right opportunity for your goals and budget.

Can you find off-market properties?

Yes. Through our network and industry relationships, we can often introduce opportunities that are not publicly advertised.

In some cases, this can reduce competition and give buyers access to properties before they reach the broader market. Our focus is always on helping you secure the right property at the right price for your circumstances.

How quickly can you help me buy?

It depends on your brief and readiness, but many of our clients are looking to purchase within the next couple of months.

We work best with buyers who are ready to move forward, either with finance pre-approved or funds available, and who want guidance to make informed decisions in a competitive market.

Do I need finance approved before working with you?

Ideally, yes. Having finance in place allows you to act quickly when the right property becomes available.

If you’re still organising finance, we can guide you on the next steps before commencing the search process in full.

I’m feeling overwhelmed by the property search. How do you simplify the process?

Many buyers spend months attending inspections, monitoring listings, and second-guessing decisions.

Our role is to reduce that pressure by handling the research, filtering opportunities, arranging inspections, reviewing contracts, and managing negotiations. Instead of constantly searching, you can focus on evaluating the right opportunities with a clear strategy and experienced guidance behind you.

Do you only work with luxury buyers or wealthy investors?

Not at all. We work with a diverse range of clients, including first-home buyers, families, upsizers, downsizers, and investors.

We offer different levels of service, from Full Buyer Advocacy through to Evaluate & Negotiate packages, depending on your needs and the level of support you’re looking for.

What areas do you specialise in?

We work across a range of Melbourne suburbs where we have strong local knowledge and established relationships. This allows us to provide more accurate advice and identify opportunities that align with your brief.

What makes the “Ethical Choice” approach different?

Our name reflects the way we approach both property and community.

Alongside providing independent property advice and advocacy, 5% of our fee is donated to organisations that support safe and secure housing for those in need, including Launch Housing, Lighthouse Foundation, and GIVIT.

For many clients, it’s a meaningful way to support the broader community while purchasing their own home or investment property.

Some of the Areas We Serve

Talk to an experienced buyers advocate today!